Persimmon Sees a 'Burnham Bounce' in Its Future, War or No War
Persimmon banks on a 'Burnham bounce' to build more homes, while war-related inflation looms - because what's a housing market without a bit of geopolitical chaos?
UK housebuilder Persimmon has decided that the future looks positively peachy, lifting its full-year outlook and crediting Prime Minister Andy Burnham's policy agenda for a potential 'bounce' - even as the Iran war threatens to inflate costs like a poorly insulated home.
The FTSE 100 company now plans to complete 12,500 new homes by year-end, landing at the upper end of its previous guidance, because nothing says 'optimism' like building more houses while costs climb. Burnham's plans to boost housing and slash costs for cash-strapped consumers have Persimmon feeling 'well-placed' to drive growth, though one might argue the company's 'unique set of capabilities' includes a knack for stating the obvious: the UK has a housing shortage and homes are unaffordable.
Persimmon's first-half pre-tax profits rose 15% to £168 million, with a 13% increase in homes built, despite 'challenging' market conditions. But the company warns that inflationary pressures - including those from the Middle East conflict - are expected to intensify in 2027. To combat this, Persimmon is taking 'additional management actions' like procurement savings and specification optimisation, which sounds a lot like rearranging deck chairs on the Titanic, but with more spreadsheets.
Meanwhile, S&P Global data from Thursday shows UK construction sector optimism rose last month, thanks to 'hopes of a rebound in domestic economic conditions' and 'signs of an improved near-term outlook for customer demand.' Because nothing lifts a builder's spirits like the possibility of a customer who can actually afford to buy.
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